Enter your target daily units, selling price, estimated ACOS, and net margin to get your recommended daily budget, monthly spend, and a sustainability check against your current profit model.
PPC inputs
Units you need to sell daily to reach your monthly target
Ad Cost of Sale — PPC spend ÷ PPC revenue × 100
After FBA fees, referral fee, COGS — before PPC. Calculate it →
PPC budget analysis
Recommended daily PPC budget
$57.48
Daily revenue at target$249.90
Daily PPC spend (at 25.0% ACOS)$62.47
Monthly PPC spend$1,874
Break-even ACOS28.0%
Is this ACOS profitable?✓ Yes — 3.0% margin remains
Safe ACOS target (5% buffer)23.0%
Monthly PPC at safe ACOS$1,724
Only 3.0% margin after PPC — any cost increase or ACOS slip will push you below break-even.
Full PPC planning connected to your cash gap model
Pro connects PPC spend to your cash flow forecast, so you can see the exact impact of your monthly ad budget on inventory reorder timing.